February 19, 2013
For Immediate Release
Contact: Mike Gould, Eastlan (877-886-3320)
Eastlan Adds Three More Markets
Sebring FL is the latest to switch from Arbitron
(BELLEVUE, WA) Eastlan Ratings' acceptance continues to spread among small and medium market broadcasters across the country as a trio of new markets are announced: Helena, MT, Homosassa Springs FL and Sebring FL.
Eastlan will begin service in each of the markets this Spring. Sebring is a market recently dropped by Arbitron while Helena and Homosassa Springs are previously unrated areas.
"I'm so excited to be working with Eastlan Ratings. These guys get what local broadcasters do," remarked Steve Schurdell, President/General Manager of WGUL, Incorporated in Homosassa Springs.
"At a time when the largest radio ratings vendor is focused on coaxing its billion dollar sale past federal regulators, we are thankful to remain focused on serving the needs of radio broadcasters like Steve," added Eastlan President/CEO Mike Gould.
Eastlan Ratings is privately held media-research firm headquartered in Bellevue, Washington. Eastlan Ratings was formed in 1999 and provides radio audience measurement data to markets across the United States. For more background see www.eastlanratings.com.